12 Reasons Why Your Business Absolutely Needs SEO

What Is SEO and Why Does It Matter – Film Daily

SEO is important for greater searchability and visibility but offers more real value than that. Here are 12 reasons why businesses need SEO to take their brand to the next level.

Many brands and businesses know (or think they know) that they need SEO for their digital properties, and the benefits they will get from that SEO work being implemented on their behalf.

SEO will certainly improve a website’s overall searchability and visibility, but what other real value does it offer? Why is SEO so important?

These 12 reasons should offer some clarity, regardless of the industry or business size, as to why businesses need SEO to take their brand to the next level.

How to Prioritize SEO for the Greatest Business Impact

1. Organic Search Is Most Often the Primary Source of Website Traffic

Organic search is a huge part of most business’s website performance, as well as a critical component of the buyer funnel and ultimately getting users to complete a conversion or engagement.

As marketers know, Google owns a significantly larger portion of the search market than competitors like Yahoo, Bing, Baidu, Yandex, DuckDuckGo, and the many, many others.

That’s not to say that all search engines don’t contribute to a brand’s visibility — they do — it’s just that Google owns about 75 percent of the overall search market. It’s the clear-cut leader and thus its guidelines are important to follow.

But the remaining 25 percent of the market owned by other engines is obviously valuable to brands, too.

Google, being the most visited website in the world (as well as specifically in the United States), also happens to be the most popular email provider in the world (with more than 1 billion users). Not to mention YouTube is the second biggest search engine.

We know that a clear majority of the world that has access to the internet is visiting Google at least once a day to get information.

Being highly visible as a trusted resource by Google and other search engines is always going to work in a brand’s favor. Quality SEO and a high-quality website takes brands there.

2. SEO Builds Trust & Credibility

The goal of any experienced SEO is to establish a strong foundation for a beautiful website with a clean, effective user experience that is easily discoverable in search with thanks to the trust and credibility of the brand and its digital properties.

Many elements go into establishing authority regarding search engines like Google. In addition to the factors mentioned above, authority is accrued over time as a result of elements like:

But establishing that authority will do more for a brand than most, if not all, other digital optimizations. Problem is, it’s impossible to build trust and credibility overnight — just like real life. Authority is earned and built over time.

Establishing a brand as an authority takes patience, effort, and commitment, but also relies on offering a valuable, quality product or service that

How to Start a Web Design Agency in 2021?

So, are you thinking of starting a web design agency? It’s a glorious idea. Covid-19 has shown businesses how successful or disruptive a good online presence can be for businesses. During this pandemic, we have all seen that the demand for web design has increased and will continue to increase.

Today, it’s much more common to start your own business. After learning all the necessary skills about web design such as coding, designing, photoshop, SEO, IT, and more, everything is easier now and only a few steps are left for starting a web design agency.

When you know the steps and have a plan, you can launch your agency successfully. It takes time to rise and succeed in a web design business, so you should manage your expectations and set yourself up for achievement. 

Here are some necessary steps you need to check out to get started to turn your skills successfully into a career, complete the startup process and launch your agency.

How to Start a Web Design Agency in 2021?

So, are you thinking of starting a web design agency? It’s a glorious idea. Covid-19 has shown businesses how successful or disruptive a good online presence can be for businesses. During this pandemic, we have all seen that the demand for web design has increased and will continue to increase.

Today, it’s much more common to start your own business. After learning all the necessary skills about web design such as coding, designing, photoshop, SEO, IT, and more, everything is easier now and only a few steps are left for starting a web design agency.

When you know the steps and have a plan, you can launch your agency successfully. It takes time to rise and succeed in a web design business, so you should manage your expectations and set yourself up for achievement. 

Here are some necessary steps you need to check out to get started to turn your skills successfully into a career, complete the startup process and launch your agency.

Discover How Being Insights Driven Can Leverage Growth

Our leading industry experts will be discussing what you really need to know to future-proof your organizational success, using the valuable business insights at your fingertips.

JOIN THE FREE WEBINAR TODAY!

Before starting your web design agency

You should know web designing includes tasks that require programming technical skills and knowledge in site usability. These skills, including being familiar with designing tools and knowing coding languages such as HTML and CSS, are essential for any web designer.

However, by choosing the best platforms such as WordPress, Wix, Squarespace, Joomla, and Drupal, you don’t even have to learn every detail about HTML and CSS. These platforms automatically do everything and make your work easier. Learning these platforms that give you speed is as simple as using them. However, expertise in your field brings you more success in the long turn.

The other thing is finding out what you like most to determine in

The Top 25 Articles About Web Design in 2018

It’s 2018, and whether you’re a brand new business building your first website or an established one in need of a revamp, there is a slew of factors you’ll need to take into account. Consumers and technology have evolved, SEO algorithms have changed, and new digital tools have emerged.  Good thing we’ve scoured the net to provide you with the top 25 web design articles of 2018 that will help you not only produce a great website but capture new customers and grow your business at the same time.

1. Use These Web Design Tricks to Grow Your Business Exponentially

Gabriel Shaoolian from Entrepreneur talks about how to use web design tactics like video landing pages, parallax scrolling, and animated calls to action that will make a concrete impact on business growth.

 

2. The Four Web Design Trends Businesses Should Actually Care About

What are some of the top web design trends for 2018 that your business should be aware of? Bryant Chou from Forbes goes over things like long-form multimedia, content hubs and e-books, and principles-first design.

 

3. 7 detailed tips on how to improve your website in 2018

Technology is always changing, and it takes a lot of effort to keep your website in line with what’s new. Aaron Dicks from The Next Web takes a closer look at some of the most important technical improvements you can make to your website this year like mobile optimization and AMP for ads.

 

4. 5 steps to speed up your image-heavy website

One of the biggest website design optimization mistakes that businesses make is image size. Slow loading times hurt not only the user experience but SEO and search rankings. Brandon Morelli of Codeburstio goes over how to audit your website for heavy image size and make the necessary changes.

 

5. 5 Best Responsive Web Design Practices in 2018

There’s no telling what device users might access your website on. Whether it’s a PC, smartphone, or tablet, your website needs to be responsive to every device, browser, and operating system to ensure a seamless experience. TG Daily breaks down everything from typography to grid design on how to make your website responsive.

 

6. 16 of the Best Landing Page Design Examples You Need to See in 2018

Landing pages can be one of the most effective tools in targeting your lead generation efforts towards specific customer segments. Here, Hubspot provides a ton of landing page inspiration for 2018. From big brands like Shopify and Airbnb, you’ll learn how to properly execute landing page elements like forms, copy, and layout.

 

7. How to Rank in 2018: The SEO Checklist

How your design your website can play a pivotal role in how you rank in search engines like Google and Bing. And there’s perhaps no better authority on SEO, SERP, and keyword analysis than Moz. Rand Fishkin breaks down everything you need to know about designing your website to be SEO friendly, taking into account updated …