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10 Benefits of Hiring A Professional Web Designer
1. An Online Strategy
One of the major strengths of a web designer or developer is their ability to lay out a strategic online plan. Collectively, a web agency will focus on your core business model as well as any future business goals. A top web agency will lay a strong foundation for your website to ensure its success long term.
In order to deliver an effective website, a top web design agency will have a talented team of web designers, coders, copywriters and SEO specialists – all with knowledge of today’s digital market.
Digital creatives know how to create a fantastic looking website for a great ‘click through’ rate as well as how to ensure a smooth business process through a website.
2. High Quality Web Design
Ever tried to create your own web design? Even with a free web design template it can be hard to develop a top notch website. An online site will require certain plugins, codes, headers and images. All this comes as second nature to a professional web designer.
A web agency will give you a results driven website that’s attractive and dynamic, providing a fantastic user experience. With the advent of new technology as well as constant developments in web design, today’s websites are nothing like those from even 3 years ago.
A huge amount of people now go ‘online’ to make purchases or look for companies in their area, a website is now considered an essential marketing tool for a business.
3. Web Design and SEO Services
It’s true that a small amount of traffic to your website will come from users typing your site address directly into their web bar but what about new users and customers? How will they find you online?
Whenever you search for content online, take Google as an example, some websites appear on the first page whilst others appear on later pages in the results. Not many users will actually click through to the later pages, meaning those websites will lose a great amount of business.
Search engine optimisation or SEO is a solution to this problem. An SEO optimised website will increase your chances of appearing in the top ranking pages and a professional web agency and web designer will be very skilled at promoting specific pages.
4. Responsive Web Design
If your website is not designed with mobile technologies in mind then this could cost you big. Mobile search traffic is growing every month and if your website is not mobile user friendly, audiences are likely to ‘bounce off’ of your website.
The good news is, there is no need to create a separate version of your website. Your web design just needs to be responsive, meaning it is compatible with a wide range of mobile devices. A top web designer will build your website using this technology as standard, saving you lots of money long term.
5. Reliable Web Design
The danger of designing a website yourself is that there are many factors that can go wrong and when they do, do you know how to fix them?
Fixing problems with your website can be costly and time consuming. You can end up paying hundreds for an emergency service call when a professional web designer could have ensured your website was safe from certain errors and crashing.
It can be very stressful if the management of your site is left in your hands. The best thing about using a professional web agency is that they are only a phone call or email away if something should happen to your website.
6. You Have A Competitive Advantage
A web designer will help you stay ahead of the game with the latest web technologies and trends. They will help you stay ahead of your competitors with their highly skilled web teams whose sole purpose is to make your website a success online.
A web agency can deliver additional features to your website at a click of a button, something which if done independently could take days of learning. They can help increase revenue without any effort on your part.
7. You Can Save Time
Whether it’s an appointment booking form, contact form or quoting system online, a web designer and developer will provide you with a conveniently built website which can save you from having to book appointments by phone.
Your follow up emails can even be sent automatically with a specific message if you so wish, a professional web agency will offer you this and more when you hire them for the complete web package.
8. A Faster Website
Many websites are not built to perform optimally. A professional web designer or web design company will build a website with various plugins and integrated features to provide enhanced speed and security. How your website is coded will have a big impact on its overall performance.
The advantage of hiring a web design agency is that they take all this into consideration.
9. A Better Website Design
Design matters. You only have to look at the big companies such as Apple to know that a bespoke web design is better than any pre-existing template. A web designer will create an exciting and engaging website built with your company brand in mind.
10. Look Trustworthy
Letting website visitors know that your business is trustworthy and that there is a human on the other side is essential if you want to build a good customer base. A good, balanced design will provide your users with relevant information whilst conveying professionalism.